Marketing Strategy

Our Marketing and Communications Strategy highlights our priorities and ambitions and is designed to raise residents’ awareness of services and satisfaction with the Council. We carry this out by promoting activities, keeping people informed, providing consistent messages to reinforce the value for money offered and by encouraging people to engage with local democracy.

We want our communications to be important to the Council as a whole. From improving the financial stability of the authority or delivering what matters for residents, our objective is to make the district a more attractive place in which people are happy to live, work and visit.